Thursday, July 25, 2013

Choosing Your Networking Strategy for Best Results

Putting it simply, looking for a job just isn’t as easy as it used to be. Gone are the days of going door to door with your CV in hand or mailing your CV in response to the “Wanted” section of the newspaper. Those tactics just won’t earn you a call back or even an initial interview in today’s marketplace. Even now as I write these tips on identifying your strategy, the “times are a’changin” and you must keep abreast of every nuance to get (or keep) your foot in the door of a desired workplace.

Identifying Your Goals

Whether you want to move up in the company where you are currently employed or you are unemployed with no prospects, the first step in defining your position is to write down your short term and long-term employment goals. Once this is clear, you can determine the strategy to reach those goals. In other words, you need to know where you’re going before you can draw out a map to get there. 

Presenting Your Best Face

No matter where your dream job might be, you need to successfully present your personal brand, including your accomplishments, skills, personality and reputation, to the correct person. Learn to speak well about yourself and present your credentials in a clear and coherent way. Practice this at home before trying it out in a live interview. Write down a list of questions you might be asked and practice effectively communicating your answer.

Choosing Contacts

Once your list is complete and you’ve practiced your lines it’s time to find a contact who can help you realise your goals. Social networking sites, such as LinkedIn can be a rich source of information. If you haven’t joined, now would be a good time to do that. Write a positive and concise bio with your stated goals. Then plug in your particular area of interest, or a specific company name, and identify people who could introduce you to someone in the field you are interested in. Become LinkedIn “friends” with them and send an email or message asking for advice meeting professionals in your field. When they reply, keep your request short, simple and to the point and you should get valuable contact information that will bring you one step closer to your ideal job